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education

The Long Tail: A Long Stretch?

education identity technology trends
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I recently finished reading Chris Anderson’s “The Long Tail: Why the Future of Business Is Selling Less of More”.

The Long Tail is a statistical property which says that the majority of the population rests in the tail of probability distribution. The reason the Long Tail works is because today, with the accessibility of information, society demands variety. This demand stimulates the need to have a large number of unique items in relatively small quantities, in addition to a small number of popular items available in large quantities. Throughout The Long Tail, Anderson uses music as his prime example. The example works like this: Music is the general category. Within “Music” there are various genres that range from highly popular (Rock/Pop) to more unique (African Folk). Anderson explains that because there is a higher demand for Rock/Pop, it is at the front of the tail, while African Folk, which sells fewer albums, falls somewhere on the falling part of the tail.

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Tags, Janet Murray, and the Tanakh

education identity technology
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Though the Tagged Tanakh (TT) was conceived by JPS, the idea behind it was inspired by important people in academic, technological, and Jewish fields of study. Over the next few weeks I’m going to write a series of blog posts, each focusing on one of these individuals and how their work impacts the TT. My first subject is Dr. Janet Murray, a woman whose work has deep implications for the Tagged Tanakh.

Murray is an accomplished scholar in more than one field. She is internationally recognized for her work in game theory and interactive design. As the Director of the MA and PhD programs in Digital Media at Georgia Tech, Murray is also a member of their Experimental Game Lab (EGL). A prolific writer, Murray’s work is published in multiple languages, and in spring 2000, she was named to the Board of Trustees at the American Film Institute.

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The Delicious Connection Between Judaism and Technology

education identity technology trends

Hello! My name is Becca Stern and I’m the newest addition to the JPS Interactive team. As the JPSI Summer Intern, I’ll be writing and contributing to the JPS Interactive blog and the Tagged Tanakh all summer, and I could not be more excited!

A little about myself: I’m a rising junior at the University of Pittsburgh where I’m studying English Literature and Children’s Literature. I’m a native of Philadelphia (go Phils!) and I love to eat and travel—especially at the same time.

One of my first assignments at JPS was to sort through JPS Interactive’s bookmarks. Using a web tool called Delicious, JPS staff have tagged and gathered interesting tidbits of information found online that relate to Judaism and technology. After hours of exploring three years’ worth of links (which I guess are kind of like digital bread crumbs), I started to conceptualize the path JPS Interactive and the Tagged Tanakh are forging.

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Pulling The Torah Rather Than Pushing

education identity technology trends
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David Siegel would have us believe that the era of pushy salesmen and invasive marketing is coming to a close. With the dawn of the Semantic Web, pulling will become the more active verb (and business strategy) of the 21st century.

Siegel is an entrepreneur, typographer, and technologist and is one of the biggest proponents of the semantic web (aka Web 3.0). If you’re looking for a simple explanation of how the semantic web and its business applications work–check out this post Siegel recently composed for American Express or this post that discusses his work.

What does this have to do with Jewish educational technology? How does the idea of pull affect Jewish publishers, educators, and other community leaders?

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Tools and Resources for the Network Age

education identity technology trends
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Is the Information Age at an end? With a new decade nearly upon us, some have been saying that we are now entering the Network Age– a time when men will mine for data, not oil. Ranking and figuring out how people share their sentiments will become the driving force of community management and business growth.

In the book Authenticity, the authors describe “rendering experiences” for customers as the foundation of this new emerging economy. Digital Anthropology jobs and community management tools will drive the 21st-century economy. Eventually, we’ll all climb aboard the Cluetrain and ride off into brighter, more lucrative future.

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Hello MediaMidrash!

education identity technology trends
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Yeah!!! An ideal organizational partner has just jumped on the map! Check out MediaMidrash an educational site that organizes online video content with Jewish educational curricula. They even have a section called Tanakh! Gee, I wonder whose version they plan on using…FYI Mechon Mamre is based off of the JPS 1917 public domain version.

Ours is much more au courant.

I can’t tell you how refreshing it is to receive an email requesting user testers for an online interactive Jewish educational platform. It’s like suddenly finding someone else who enjoys playing the same obscure video game. Compare our mission statements, they are strikingly similar. Ah zeitgeist!

I commend the folks behind the project for producing a succinct case for support and clear timeline. But there seems to be no mention of the technology under the hood. And for me, multimedia is more than just video, so where are the games, visualizations, and podcasts?

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A Sneak Peek at the Tagged Tanakh

education identity technology trends
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Just in time for the New Year! At long last, we can share with the world a taste of the Tagged Tanakh (TT) prototype!

The JPS Technical Advisory Board and our Tech Team developed the Tagged Tanakh prototype from January-June of 2009. Core functionality like viewing the English version of the Jewish Bible, adding and viewing tags and remarks, as well as basic moderation and content aggregation are now operational.

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Judaism, Free Culture, and the Open Siddur Project

education identity technology trends
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“As more and more culture becomes digitized, more and more becomes controllable, as laws are being toughened at the behest of the big media groups. What’s at stake is our freedom—freedom to create, freedom to build, and ultimately, freedom to imagine.”

So says cultural environmentalist and thought leader, Lawrence Lessig in his book entitled Free Culture. Lessig is an integral part to the copyleft and creative commons movements–legal and social agendas bent on reviewing and renovating the copyright laws that companies like Disney have lobbied long and hard to put in place.

Free culture is succinctly described as one where all members are free to participate in its transmission and evolution, without artificial limits on who can participate or in what way. The free culture movement seeks to develop this culture by promoting four things:

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Validating the Tagged Tanakh's Mission and Goals

education technology trends
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Hot off the press is SRI International’s report on online education. I don’t think we could ask for better statistical evidence in our effort to bring the Tagged Tanakh to fruition.

You can get a pithy summary of and access to the full report at this New York Times article. A tip of the hat to Naomi Rosenblatt for cluing me in.

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